In order to fully meet your design needs, AMP3 creative must first determine who you are, and where you want to go. Our designers will meet with you to establish precisely what the project’s ultimate goals are while answering any questions you might have. It’s important to discuss a variety of options and ideas to ensure that the project will not be approached from just one angle, and to find a mutual path that will lead to the best results.
As soon as you’ve left the room, our team will be prepared to hit the books and surf the web so that we can learn everything we can about your world and how you currently fit into it. We will internalize which designs have been successful before and keep these questions in mind: What is your demographic? How can we distinguish you from your competitors? What are the right colors, fonts, images, and ideas to express exactly what you are trying to convey? Before we begin creating, we will make sure we have a thorough knowledge of these items. The way we see it, we have to ‘understand’ before we can ‘create’ effectively.
Armed with all of the knowledge necessary, it’s now time for our designers to, well, design. It starts with a concept – or maybe 2 or 3. The concepts grow and evolve into unique, developed ideas that we present to you to chose from. During the entire design process we keep you involved so that you are never presented with anything completely out of left field.
Once you have chosen your favorite design concept, it’s likely that both you and our design team will see some components that could be improved – after all, that is what first drafts are for. We will discuss any edits you might have, as well as show you any changes that could be beneficial. It is in this stage that the project goes from good design to great design not only in terms of aesthetics, but also in terms of meeting your exact needs. A great design will not just look pleasant - it will reach people and draw them in.
This is it. We’ve done the design and we have your edits. We’ve nitpicked and altered until there is no room left for improvement. It’s time to go live. After going over the project one last time - are the photos ready to print? Are all the links functioning? Is there so much as one stray comma somewhere in the copy? We prepare the files for their intended media and they are on their way to serve as a connection between what you have to offer and the world you are offering it to.